What if finding your people started with one little brick?

A digital illustration of a LEGO brick with three circular studs on top.

Some kids find their place on a soccer field, on a stage, or in a dance studio.

And some are still looking.

They're the kids with big imaginations, endless curiosity, and a hundred ideas they can't wait to bring to life. They're builders, makers, creators, tinkerers, and dreamers and they need a place where they can be themselves.

That's why we created Central Brick Society; A creative community where kids and families can build, connect, and belong. A place where friendships form naturally over shared interests, thinking outside the box is celebrated, and every builder is welcome exactly as they are.

For some families, Central Brick Society will be a favorite weekend activity. For others, it may become something much bigger. It may be the place where a child discovers confidence, where a parent meets a friend, or where a family finally feels connected to our community.

That's the kind of place we were looking for all along.

And now we’re building it together.

MEET THE FOUNDERS

A woman and a man standing close together, smiling, in front of a backdrop with pink and black hearts and the words 'Gratitude Generation.'
LEGO figure of a woman with long gray hair, a yellow face, black eyes with eyeliner, a black top, and a necklace with a teardrop pendant.

LISA SANDERS

Lisa Sanders is an educator, community builder, and lifelong believer in the power of belonging.

After more than 17 years as a teacher and co-founder of Gratitude Generation, Lisa saw firsthand how many children and families struggle to find a place where they feel accepted and valued. Her own journey with ADHD helped her discover something unexpected: building with LEGO became a creative outlet that brought focus, calm, and connection.

Central Brick Society was created from the belief that everyone deserves a place where they belong. For Lisa, community is the most meaningful thing we build.

A happy family of four, including a mother, father, and two young children, sitting closely together in a bright, minimalistic room with white walls.
Lego minifigure of a smiling woman with long wavy brown hair, wearing a light green blouse.

ALYSSA POLLACK

Alyssa Pollack is an entrepreneur, builder, and innovator.

After building multi-billion-dollar marketplaces and a hardware product that's in tens of thousands of homes across the country, Alyssa shifted her focus to creating something closer to home: a space where kids and families could explore, invent, and connect through hands-on creativity. When she connected with Lisa and discovered their shared vision, Central Brick Society became the natural next chapter.

Today, she's helping build a community where curiosity and belonging go hand in hand.

MEET THE MASTER BUILDERS

  • A Lego minifigure with brown hair, freckles, wearing a light blue shirt, smiling with a friendly expression.

    Zach Berman

    Founding Builder


    Zach is one of the creative minds who helped bring Central Brick Society to life. As a Founding Builder, he's known for his impressive LEGO expertise, innovative ideas, and ability to see possibilities where others see a pile of bricks. Whether he's designing a new build, solving a tricky challenge, or helping another builder level up their skills, Zach is always ready to jump in.

  • Close-up of a smiling LEGO woman with long, curly brown hair wearing a blue denim jacket.

    Phoebe Buffay

    Joy Builder

    Phoebe is happiest when she's helping others smile. As Central Brick Society's Joy Builder, she loves celebrating big ideas, cheering on builders, and creating the kind of welcoming community where everyone feels like they belong. Every visit is a little brighter when Kate is around.

  • LEGO minifigure of a smiling person with brown hair, glasses, and a light beard, wearing a white shirt.

    Ross Geller

    Adventure Builder

    Ross loves to travel, and the more adventurous the destination, the better. As Central Brick Society's Adventure Builder, he's always dreaming up exciting challenges, epic creations, and hands-on experiences that inspire kids to explore, imagine, and build beyond the ordinary.

  • Monica Geller

    Innovation Builder

    Monica's favorite question is, "What if?" As our Innovation Builder, she helps kids dream up original ideas, experiment fearlessly, and discover that some of the best creations have never been built before. Whether it's a flying taco truck or a robot-powered treehouse, Monica loves bringing imagination to life one brick at a time.

  • Lego minifigure with gray hair, smiling face, freckles, wearing a gray T-shirt.

    Joey Tribbiani

    Community Builder

    Joey loves bringing people. and builds, together. As our Community Builder, he's the mastermind behind many of the neighborhoods and collaborative creations that turn individual ideas into shared adventures. Whether you need help designing the perfect LEGO street or making a new friend, Joey is always happy to lend a hand.